According to the commission's press release, since 2011, Google has imposed illegal restrictions on Android device manufacturers and mobile network operators to cement its dominant position in general internet search.
Google has said that it will appeal the decision. Google Chief Executive Officer Sundar Pichai has set his company in this direction - toward artificial intelligence services that reach consumers everywhere.
The fine, which caps a three-year investigation, is the biggest ever imposed on a company by the European Union for anticompetitive behavior.
According to European Union investigators, Google has required device makers to install its search engine and the Google Chrome browser on phones, and to set Google Search as the default, as a condition for licensing some Google apps. Failure to comply risks a further penalty of up to $15 million a day. At the moment on developing a new operating system employs more than 100 specialists of the Corporation, and the support of the project deals with the head of Google.
Europe's regulators object. "These practices have denied rivals the chance to innovate and compete on the merits", says Margrethe Vestager, the competition commissioner. That time, it found Google was using its search service to improperly promote its shopping service. Google will probably continue to tinker with it for years to come, so don't expect a dramatic switch to happen any time soon. "The important thing is not to be distracted by the size of the fine".
In April, Google showed pictures of Modi if one searched for "India's first Prime Minister" until the glitch was corrected by the global search engine.
With Google's CEO hinting that the free distribution of its own apps earns the company revenue required to maintain the development of the expensive platform, we could very soon see Google start charging phone makers for using the Android platform. Apple users also tend to quickly update their phones with new versions of the OS when made available, while less than 10% of Android users do so, Bloomberg noted. In its view, an European Union ruling will harm app developers and customers by undercutting Google's business model of giving away Android software and generating revenue from mobile advertising. Apple's ecosystem makes their experience undeniably attractive as their users can seamlessly navigate information through all of their connected devices. Giving consumers ever-more options for their tablets, phones and computers at a lower price? These partners don't have as much incentive as Google to distribute the latest software: Phone makers would rather sell new hardware, and telecom companies have other priorities.