Google Assistant coming to speakers, home appliances

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"By strengthening our relationships with Google, Amazon and other players in this space, we're making wonderful headway in the Fourth Industrial Revolution".

The new Assistant-powered smart speakers announced today include the the GA10 by Panasonic, the TicHome Mini by Mobvoi, and the Zolo Mojo by Anker. More or that later.

There are two colors options, each with a different base and speaker color. And Microsoft announced it's teaming up with Harman Kardon on a smart speaker that uses Cortana. It supports major music streaming apps such as Spotify, Google Play and TuneIn Radio.

Since previous year, Google has been working on making Google Assistant more accessible to other devices. The speaker looks like any other speaker that you might find for your TV or stereo. It's likely that we will get to hear additional partnership announcements as IFA unfolds. It seems like it's being marketed as an entry-level smart speaker for it will only cost $70. The speaker's low bass was really capable of rumbling the room we were demoed it in without losing too much detail in the mids and trebles. So you have a number of ways to stream audio through the Zolo Mojo.

Putting the speaker further in Sonos territory is its on-board controls.

Big tech companies are vying to provide the personal digital assistant that helps you run the technology in your life, and in that contest reach is everything.

Unfortunately Panasonic was unable to confirm whether you'd be able to switch these inputs using your voice. Samsung is also working on its own smart speaker powered by Bixby voice assistant.

Amazon's deluge of Alexa and Echo integrations and tie-ins at CES last January caught Google a bit flat-footed.

We recently reviewed a selection of Panasonic's multiroom speakers and gave them the thumbs up.

Google first made its Assistant widely available to third-party companies back in April when it released its software development kit (SDK) to developers.

With this, third-party device makers would be able to bake in "Ok Google" functionality in their devices.

Alongside the speakers, Google is also announcing that the Assistant is able to integrate with some of LG's home appliances. Alexa can already control other appliances, including robotic vacuums.

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